Commercial Execution CockpitDetect to Diagnose to Allocate to Execute to Verify
Rule-based MVPModeled demo dataNo external integrationsNeeds field validation
Account story

Meridian Reserve 027

Meridian Reserve 027 is losing too much visible space to competitors.

Competitor shelf pressureTequilaModeled account
Account story

Competitor shelf pressure is the working diagnosis: share of shelf is tracking at 15% against a target of 25%.

Shelf Defense Reset: Run a quick shelf audit and request a reset where competitor share is crowding the account.

Compare the account against Premium Liquor Store - high-value leakage account peersInspect competitor shelf pressure and reset optionsReview next best playbook owner and verification signal
Current annualized revenue
$2,687,948

Latest-period revenue snapshot.

Growth rate
1.2%

Latest modeled period.

Opportunity cluster
Competitor shelf pressure

Competitors are occupying too much shelf or display space in accounts with material upside. Meridian Reserve 027 has tequila as the lead category signal.

Primary category
Tequila

92/100 category signal.

Modeled upsideModeled MVP
$1,011,271

Capped deterministic MVP estimate.

Recommendation confidence
High

Based on visible next-best playbooks.

Human narrative engineCompetitor shelf pressureHigh confidence

Meridian Reserve 027 is losing too much visible space to competitors.

Meridian Reserve 027 is a high-value leakage account in Seattle. It behaves like a premium liquor store peer set with a premium shelf and a Tequila opportunity signal at 92/100.

Competitor shelf pressure is the working diagnosis: share of shelf is tracking at 15% against a target of 25%.

Account score57/100Modeled upside$1.0MTequila signal92/100Competitor shelf47%Shelf placement quality46% vs 84%
Recommended first moveShelf Defense ResetRun a quick shelf audit and request a reset where competitor share is crowding the account.
Scenario previewNot a forecast

If the top actions are executed

Score57to70
Tier stateTier 1toTier 1 recovery
Tier-up scoreN/AtoN/A
Upside$0to$745,640

This preview uses the existing deterministic MVP scoring outputs and assumes the highest-priority recommendations are addressed.

Execution diagnosis

Top KPI gaps blocking Perfect Account status

The first-read view shows current vs target and the severity of each execution gap. The full KPI table remains available below.

Out-of-stock rateOut-of-stock rate is above the Perfect Account standard.
High gapHigh relevance
Current: 18.1%Target: 4%KPI score: 33/100
Assortment complianceAssortment compliance is below the Perfect Account standard.
High gapHigh relevance
Current: 47.8%Target: 90%KPI score: 53/100
Price compliancePrice compliance is below the Perfect Account standard.
High gapHigh relevance
Current: 50.6%Target: 95%KPI score: 53/100
Shelf placement qualityShelf placement quality is below the Perfect Account standard.
High gapHigh relevance
Current: 45.5%Target: 84%KPI score: 54/100
Cooler shareCooler share is below the Perfect Account standard.
High gapHigh relevance
Current: 6.7%Target: 12%KPI score: 56/100
FacingsFacings is below the Perfect Account standard.
High gapHigh relevance
Current: 13Target: 22KPI score: 59/100
Recommended next moves

Playbooks tied directly to KPI gaps

Each action stays explainable: gap, evidence, owner, verification signal, priority, confidence, and modeled upside are visible together.

Shelf Defense Reset

Run a quick shelf audit and request a reset where competitor share is crowding the account.

Recommended

Competitive pressure is high enough that the visibility gap should be treated as a defensive reset.

Share of shelf15% vs 25%Category signalTequila 92/100Competitor pressure47% shelf
High priorityMedium confidenceMedium difficulty$139,206 modeled
Availability Recovery Sprint

Confirm the out-of-stock driver and place a replenishment follow-up on the next account touch.

Recommended

The biggest fixable gap is out-of-stock rate, and this playbook provides the cleanest next action.

Out-of-stock rate18% vs 4%Category signalTequila 92/100Competitor pressure47% shelf
High priorityHigh confidenceMedium difficulty$304,000 modeled
Premium Tequila Shelf Play

Build a one-page tequila sell-in using the account category signal and the missing execution standard.

Recommended

Tequila is the strongest commercial signal and assortment compliance is blocking conversion.

Assortment compliance48% vs 90%Category signalTequila 92/100Competitor pressure47% shelf
High priorityHigh confidenceMedium difficulty$302,434 modeled
Price Compliance Check

Start with the price compliance gap and assign the next accountable owner for Meridian Reserve 027.

Recommended

The biggest fixable gap is price compliance, and this playbook provides the cleanest next action.

Price compliance51% vs 95%Category signalTequila 92/100Competitor pressure47% shelf
High priorityHigh confidenceLow difficulty$129,906 modeled
Peer benchmarkSynthetic peers

Similar account context

Peer set
61 accounts
Average PA score
85
Best peer score
99
Avg simulated upside
$226,248

Use this as directional context only. The MVP compares against synthetic accounts with similar type and channel.

Full score detail

KPI contribution drilldown

Power users can still inspect the full weighted score calculation after the business story is clear.

KPI breakdown

KPIActualTargetWeightScoreContribution
Assortment compliance47.8%90%13%536.9
Out-of-stock rate18.1%4%14%334.6
Share of shelf15%25%12%607.2
Facings13228%594.7
Shelf placement quality45.5%84%7%543.8
Display compliance51.6%75%10%696.9
Promo compliance58.2%84%7%694.9
Price compliance50.6%95%6%533.2
Cooler share6.7%12%6%563.3
POSM presence48.7%78%6%623.7
Corrective action closure61%85%5%723.6
Visit frequency0.91.63%561.7
Task completion rate59.9%90%3%672.0
Methodology

Account detail uses the account insight object from the MVP engine. The scenario preview is a display-layer simulation from current score, fixability, top recommendations, and capped upside.